About Michael Schudson:
Michael S. Schudson is Professor of Journalism in the Graduate School of Journalism, Columbia University and Adjunct Professor in the Department of Sociology. He is Professor Emeritus at the University of California, San Diego. He is a well-respected and widely-cited expert in the fields such as journalism history, media sociology, political communication, and public culture.
Objectivity, in this sense, means that a person's statements about the world can be trusted if they are submitted to established rules deemed legitimate by a professional community. Facts here are not aspects of the world, but consensually validated ...Michael Schudson
But into the first decades of the twentieth century, even at the New York Times, it was uncommon for journalists to see a sharp divide between facts and values. Yet the belief in objectivity is just this: the belief that one can and should separate f...Michael Schudson
Objectivity is a peculiar demand to make of institutions which, as business corporations, are dedicated first of all to economic survival. It is a peculiar demand to make of institutions which often, by tradition or explicit credo, are political orga...Michael Schudson
It should be apparent that the belief in objectivity in journalism, as in other professions, is not just a claim about what kind of knowledge is reliable. It is also a moral philosophy, a declaration of what kind of thinking one should engage in, in ...Michael Schudson
The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment.Michael Schudson